Symposium

Appetite
July 1-2, 2012

The second MAD Symposium shifted its attention from from plant to person. Appetite connects the outer world to our inner needs, keeps us curious, and compels us to explore the world with our senses. Speakers gathered to discuss all the tacit decisions that determine how they think about and conceptualize food, flavor, and deliciousness in order to more actively acknowledge what chefs’ hands instinctively appreciate after working for years with the bigger purposes of hunger. Appetite is their source of inspiration and a way to think bigger.

Chido Govera MAD2

The Second MAD Symposium

The second MAD Symposium shifted its attention from from plant to person. Appetite connects the outer world to our inner needs, keeps us curious, and compels us to explore the world with our senses. Speakers gathered to discuss all the tacit decisions that determine how they think about and conceptualize food, flavor, and deliciousness in order to more actively acknowledge what chefs’ hands instinctively appreciate after working for years with the bigger purposes of hunger. Appetite is their source of inspiration and a way to think bigger.

The Second MAD Symposium

Schedule

The schedule for MAD2 — Appetite

Day One

Friday, July 1st

René Redzepi Introduces the Second MAD Symposium

René Redzepi, Chef/Owner, noma and Founder, MAD Denmark

The Lone Wolf

Roderick Sloan, Diver, Fisherman, Chef, and Seafood Supplier to top restaurants Norway/Scotland

Rotten, Fried Bananas Enrique Olvera

Enrique Olvera, Chef/Owner, Pujol; Owner of Cosme, Atla, Damiant, and others Mexico

Between Nature and Culture: Appetite as a Guide

Massimo Bottura, Chef/Owner, Osteria Francescana and Founder, Food for Soul Italy

Presentation

Shinchiro Takagi, Chef/Owner, Zeniya Japan

Presentation

Marc Veyrat, Chef, La Maison des Bois France

Presentation

Tor Nørretranders, Author • Denmark

Presentation

Joost Bakker, Owner, Greenhouse by Joost; Founder, Built By Joost Netherlands

Ethical Food Futures

Hugh Fearnley-Whittingstall, Journalist, Chef, and Food Writer UK

The Importance of a Rose: Biocultural Diversity

Andrea Pieroni, Professor of Ethnobotany and Ethnobiology, University of Gastronomic Sciences Italy

The Taste of Wheat

Dan Barber, Chef/Co-Owner, Blue Hill and Blue Hill at Stone Barns; Founder, Row7 Seeds USA

Day Two

Saturday, 2nd July

What Gives Me the Appetite to Be the Person That I Am

Chido Govera, Mushroom Farmer and Founder, Future of Hope Foundation Zimbabwe

The Audacity of Hope…and Szechuan Peppercorn

Anthony Myint & Danny Bowien, Co-Founders, Mission Chinese Food USA

Passion and Prison

Rasmus Kofoed, Chef/Owner, Geranium Denmark

True Stories, Book Two: Cosmopolis Redux (a Trailer Trash Tracys Remix)

Andrea Petrini, Food Journalist/Critic France/Italy

From Nothing Until Something

Leif Sørensen, Chef/Owner, Koks Faroe Islands

Do I Have an Appetite for Creativity?

Ferran Adrià, Chef; previously of elBulli Spain

The Psychology of a Meal and How To Make a Meal Memorable

Paul Rozin, Professor of Psychology, University of Pennyslvania USA

Between Nature and Culture: Appetite as a Guide

Massimo Montanari, Professor of Medieval History, Bologna University and Scholar in Food Studies Italy

Presentation

Mark Emil & Lars Williams, Co-Founders, Empirical Spirits; previously at Nordic Food Lab Denmark

Exploring Cooking Beyond the Kitchen

Wylie Dufresne, Chef/Owner, Du’s Donuts; previously Chef/Owner, WD-50 USA

Appetite? Ah. Hmm. Yes.

Fergus Henderson & Trevor Gulliver, Chef and Restauranteur, St. John • UK

Videos from MAD2

Massimo Montanari

Appetite as a Guide Between Nature and Culture

Chido Govera

What Gives Me Appetite

A.Myint & D. Bowien

The Audacity of Hope… and Szechuan Peppercorn

Past Symposia

2025

2018

2014

MAD3

2013

MAD2

2012

2011