Ron Finley

Ron Finley

Urban gardener, USA


Save Your Food, Save Your Life

Ron Finley grew up in the food desert of South Los Angeles. In 2010, fed up with the lack of nutritious options available to his community, he started planting vegetables on one of many neglected curbside dirt strips in the area.

Little did he know that he would upset authorities by trying to bring a bit of nutritional food, as well as some hummingbirds and the scent of lavender, to an environment where most people eat at chains or buy their groceries at liquor stores. Watch the video above to view Finley’s presentation MAD4, in which he describes how a small act of defiance ended up getting nationwide attention. “We need to make gardening and food sexy,” says Finley. “It’s the only way we are going to make a change.”

 

To stay up to date on everything MAD, follow us on Instagram and sign up for our newsletter below.

 



Related videos

Fulvio in Exile

Fulvio Pierangelini

The former Gambero Rosso chef on why he gave up cooking, and what might just bring him back to the kitchen.

Opening a Restaurant is Scary

Tatiana Levha

One of today's brightest young stars on the stresses of opening a restaurant.

Beautiful People Eat Ugly Fruit

Isabel Soares

An innovative way to combat food waste: buy "ugly" but perfectly delicious produce.