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MAD programs bring together hospitality professionals and friends from around the world who seek time and space for learning, adventure, and innovation. Will you join us?

MAD Monday @ Home | Will Guidara

December 12 | 6–7 pm CET | 12–1 pm EST

We’re back for a special edition of MAD Monday at Home!

Can a consummate sense of joy make the act of service contagious? How does the fantasy world of fine dining yield lessons in resilience for everyday life?

On Monday the 12th, we’ll host a digital conversation with Will Guidara, renowned restaurateur and author of the bestselling book “Unreasonable Hospitality.” The former co-owner of the hospitality group Make it Nice reflects on his time at the top of the global restaurant scene, shaping New York’s Eleven Madison Park into a dining institution that defined an era. He is also a co-founder of The Welcome Conference and the Independent Restaurant Coalition.

Amid an industry facing the challenges and opportunities of reinvention, Guidara and MAD Executive Director Melina Shannon-DiPietro will discuss new perspectives on how people can approach their restaurants today, exploring questions around how to lead, and how to serve.

To attend, please register via the link below. Participation is free—but please note that tickets are limited. 

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